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Shampoo for bond-strengthening and color longevity.
With a rich, luxurious lather featuring damage-preventing ingredients, this gentle daily cleanser swiftly sloughs away dirt, impurities, and buildup without roughing up the hair cuticle or stripping vibrant color.
The result: shiny, smooth, clean strands—wonderfully resilient and healthy-looking.
Free of SLS/SLES Sulfates
Joico Defy Damage Protective Conditioner.
All colour damaged hair types.
2 weeks ago
My hair has never felt stronger. After a month of weekly use the breakage is basically gone and it looks so much healthier and shinier.
2 weeks ago
Noticed a difference after the very first use - smoother, glossier and far less frizz. I now use it before every single wash.
2 weeks ago
My over-bleached ends finally feel repaired. It takes a little time to apply and rinse, but the results genuinely speak for themselves.
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