Description

Restore the vibrancy of blonde hair with Paul Mitchell Forever Blonde Shampoo, specially formulated to repair the damage caused by bleaching and lifting, whilst gently cleansing away the daily build-up of impurities.
The exclusive KerActive protein coats the hair to reverse the signs of damage, whilst the safflower oleosomes hydrate each strand, sealing the hair cuticle and providing a boost of moisture. Sulfate-free surfectants also condition the hair thanks to their rich formula, leaving your locks in pristine condition.

Apply to wet hair and massage to form a lather. For best results, follow with Paul Mitchell Forever Blonde Conditioner.