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Olaplex No.4P Blonde Enhancer Toning Shampoo 250ml
NZD $49.95
or 6 weekly interest-free payments from NZD $8.32 with 
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A repairing and toning shampoo for blonde hair.
Combining the nourishment of OLAPLEX plus the toning power of a purple shampoo, the OLAPLEX No 4P Blonde Enhancer Toning Shampoo is here and deserves a spot in your next haul. Developed to leave blondes three times brighter than regular purple shampoos, this toning shampoo strengthens, softens, and neutralises unwanted yellow tones for brighter, softer, more manageable hair. Infused with OLAPLEX’s iconic patented Bond Building Technology, this shampoo delivers high concentration pigment plus nourishment, for your best blonde yet.
Perfect for blonde and lightened hair
Cruelty free
Vegan
Use
Description
“Use:
Apply to wet hair.
Lather fully and let it sit for 1-3 minutes.
Rinse thoroughly.
For more intense toning, leave on for up to 5 minutes.
Best for: Blonde ang lightened hair.
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Real Professional Care & Advice
Michelle (verified owner) –
Fantastic product. I have extensions so wanted a product that was sulphate free and wouldn’t turn them purple. I was amazed at the colour after one wash. Definitely took the yellow tone out of my hair and extensions which resulted in a nice creamy ash colour. Also this product doesn’t turn your hands purple which is awesome. Wasn’t drying at all like other purple shampoos I have used in the past. Highly recommend this product if you have blonde hair like me. Very happy and will be purchasing it again.
Jessica Franklin (verified owner) –
Super toning and moisturising
Kim Hartridge (verified owner) –
So far its giving me a great colour
Jayden Giles (verified owner) –
Michelle Davidson (verified owner) –
Best purple shampoo I have used….takes away yellow tones very effectively 💜
Hannah (verified owner) –
Best toning shampoo to date! Tried loads of others this really is a great product to clean the blonde and do away with any brassy-ness. x
Kimberly Shadbolt (verified owner) –
This is the best product I have tried, love how it hydrates leaving my hair so soft and manageable. It brightens and enhances my blondes. Absolutely love it
Coral M. (verified owner) –
Since using this shampoo I have had lots of comments on how nice my hair is looking and the blonde colour looking brighter. My hair feels more hydrated and easier to manage.
Charlotte Anderson (verified owner) –
The toner works amazingly well, getting rid of brassy tones. The olaplex in it has really left my hair feeling amazing! This is a must buy for blonde hair!
Josie (verified owner) –
Hands down best purple shampoo I’ve tried. Great lather and smells amazing!
Anonymous (verified owner) –
Makes my blonde hair pop
Jacinda (verified owner) –
Anonymous (verified owner) –
Bonnie Richards (verified owner) –
Love love love this product
Anonymous (verified owner) –
Splashed out with this shampooing toner and it’s worth the money. Toned out yellow and brought my hair back to the ash I like. Highly recommend.
Jonell Mongie –
This Purple shampoo from Olaplex in my opinion is by FAR the best if you want to get rid of brassiness or just give your hair a freshly new toner look. I use this once a week when I get to my last 4 weeks before I need to go for my hi-lites and it is absolutely incredible. I have received so many compliments after a wash. I wash my hair the 1st shampoo with my personal choice and then try and ring out as much water as I can, lather the purple shampoo on and then do a shave to make up a little time (as I do believe the trick is to leave it on for a good 5min to get the perfect results) then rinse out and condition as usual and then style. It does not leave that “purple” look on some of your righter parts but instead makes everything a beautiful ashy blonde.
The best for me is that my hair don’t feel like grass as some purple shampoo’s make you feel and does not make my already oily hair oily at all. It is on the more expensive side but this is more of a extender to keep your blonde hair fresh than a daily use so will last for months on end. Just absolutely love the look of my blonde colour after. Best Purple shampoo!
Verified Buyer (verified owner) –
Love it. Just tried for the first time.
Kimberly Shadbolt (verified owner) –
Best shampoo ever, will definitely be purchasing again
Tyler Whitley (verified owner) –
The most beautiful purple toner
Natalie T. (verified owner) –
Perfect for my new blonde highlights
Amy F. (verified owner) –
My favourite every day violet shampoo, I use this as my first was every day! Never fails me!! Repeat buyer every 6-8 weeks of this 10/10
Verified Buyer (verified owner) –
Definitely toned my hair and removed brassiness
Verified Buyer (verified owner) –
Verified Buyer (verified owner) –
Hannah (verified owner) –
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Vanessa (verified owner) –
Fantastic shampoo for toning platinum blonde hair really works and isn’t stripping
Verified Buyer (verified owner) –
Eva R. (verified owner) –
Works well as a toning product, easily shifting up my yellow blonde tones to a whiter/icy blonde. Will only use once a month though as it doesn’t feel like an intensely hydrating formula.
Andrea S. (verified owner) –
Best purple shampoo ever! Doesn’t stain the hair purple
Anonymous (verified owner) –
Trina J. (verified owner) –
This product is amazing
Pippa Dykhoff (verified owner) –
I have bleached blonde hair and was super excited to give this a try! The Shampoo itself is great but I found it toned my hair to a dull-ish blonde rather than bright – maybe I kept it in for too long? I have the regular Olaplex No.4 maintenance shampoo and I like that more. If you have really brassy coloured hair you’re trying to get rid of, I’m sure this would be great 🙂
Sarah (verified owner) –
Love this product leaves my blonde hair looking so good
Renee F. (verified owner) –
So far so good. Nice smell.
Tamara (verified owner) –
Robyn (verified owner) –
This is the best shampoo I’ve ever used and I’ve used alot you have to use this product if you are blonde